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Officially the biggest radio station on the East Coast with the most listeners!

Recall
Research sponsored by Saatchi and Saatchi shows that radio achieves the greatest recall of all media, with the strongest memory retention of not only brand/company but also specific selling points.

Cost Effective
The Beach allows your message to be received by more people more often.  You may spend £500 on one advert in the local press.  £500 on The Beach can get you up to 4 weeks of airplay!

Informative
Research over many years has shown that people turn to radio first for the up to the minute news, weather, sport and traffic information. Unlike other radio stations in the area, The Beach broadcasts LOCALLY 24 hours per day every day!

Trusting
Again, research has shown that radio is a highly credible source of information, influencing the listener to avoid that traffic jam, wear a waterproof coat, use a service or buy a product.  If they trust the media they trust the advertiser.

Intimate
The Beach is a one to one medium, with presenters seen as friends. This relationship makes potential customers more receptive to a sales message. Coupled with the subliminal effect of radio commercials, it can often result in the listener responding to a commercial because "a friend told me".

To find out how you can rasie the profile of your business by using radio call our experience Radio Sales Team on 0845 345 1035 or e-mail sales@thebeach.co.uk